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Getting the “fans” and the “likes” is easy. Keeping these fans engaged? Takes work! 1) Give ‘em what they want. Educate your fans on your market. Ask (and answer!) questions like “What is the best way to…?” and “How often do you need to…?” People want to know what makes you better than your competitors…show them

Passwords Are Private: Employers and Social Media This week, the House of Representatives denied an amendment that would keep employers from asking potential employees for their Facebook passwords. Facebook’s Chief Privacy Officer, Erin Egan, has released a strongly worded statement on behalf of Facebook that indicates the company’s disapproval of the practice: While we will continue to do our